Air New Zealand takes economy travel luxury to a new level

Kiwi carrier Air New Zealand has many long haul international routes and, in a bid to keep their passengers happy and to attract new passengers, they have revolutionised the comfort for economy/coach class passengers.

The new look is being introduced on the airline’s Boeing 777-300ER aircraft, with the first of the new interiors ready to carry passengers for the first time.  The new design took four years to perfect and is a result of consultation with airline experts, designers, cabin crew and passengers.

Highlights of the new aircraft interior include:

  • Skycouch – affectionately known as Cuddle Class, giving couples and families the opportunity to lie down like they would on their couch at home
  • Two distinctive Premium Economy seating designs to meet the demands of both individual travellers and couples
  • The first commercial airline to have induction ovens in all cabins, giving customers the opportunity to have steak cooked the way they want it, fresh pizza and burgers, toast and eggs
  • A kiwi-designed pillow that slips onto the winged headrest in economy (meaning the challenge of pillow slippage is gone forever)
  • Unique bathroom imagery with wallpaper depicting book cases, chandeliers and other home interior elements
  • An on-demand food and beverage service via the IFE system in every class
  • Children’s story-time in the rear galley hosted by cabin crew
  • Inflight wine tasting in the forward galley hosted by Inflight Concierges

The majority of Air New Zealand’s long-haul flights are overnight and they fly on average 90 minutes longer than any other airline. That’s the reason why Air New Zealand set out to overcome the seemingly impossible challenge of finding a way for people to lie down in economy without compromising affordability.    

More than 30 airlines have been in contact with Air New Zealand regarding the new seats and formal negotiations are underway with carriers from Asia, North America and Europe to licence the seats following an 18 month period of exclusivity for Air New Zealand.

Air New Zealand has five Boeing 777-300ER aircraft on order, but is the new seating and facilities are as popular as they should be, the airline may have to order plenty more.

2 comments to Air New Zealand takes economy travel luxury to a new level

Leave a Reply




You can use these HTML tags

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>